

The Dr Seuss of Strength: Coach Mark Taysom
Jul 31, 2022
In this lively chat, Mark Taysom, a former Strongman national champion and seasoned human performance coach, shares his vast experience training everyone from youth to elite athletes. He dives into engaging the unmotivated, emphasizing connection and creating a sense of belonging. Taysom outlines the importance of soft skills, reframing motivation through hope rather than fear, and developing effective programming that prioritizes enjoyment. He also highlights the critical pillars of fitness, the value of lifelong learning, and how mindset can influence strength.
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TAP Was Flexible And Teaching-Focused
- At Fort Carson TAP, sessions ran all day and soldiers signed up for hour blocks, proving flexible delivery works.
- The program focused on teaching transferable "keys that never rust" rather than rigid daily attendance.
Connect Before You Correct
- Connect before you correct; build rapport so people feel they belong and will return for more coaching.
- Offer a clear follow-up (a "return appointment") to convert interest into repeated engagement.
Don't Sell Fitness With Fear
- Coaches often hide behind fear-to-justify their role, which backfires by making training feel dangerous and unappealing.
- Sell performance and positive outcomes instead of fear to create curiosity and engagement.