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There is nothing inherently wrong with putting all your chips into Instagram, TikTok or YouTube. It's just not a business model I could EVER recommend.
Having no control over content distribution and no direct line to paying customers is a scary and fallable business.
And we at The Tilt are doubling down on the other side of this rented land equation.
Thanks to Lulu for sponsoring today's podcast. Start your book project today. Create a free account at Lulu here.
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