Are protein bars really worthwhile?

If you are looking for a quick and easy way to boost your protein intake, you might have considered eating a protein bar. They are convenient, come in various flavors and claim to provide you with the essential amino acids your body needs, often attracting people who want to lose weight, build muscle, or simply snack healthily.

And, according to a BBC article, the market is booming. A report by Mintel says that the UK market for sports nutrition products grew by 26% between 2015 and 2020, reaching £494 millions. Protein bars accounted for 30% of this market, with sales increasing by 14% in 2020 alone.

What are the advantages of eating protein bars? Do you really need more protein? Are protein bars really worth it? In under 3 minutes, we answer your questions!

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A Bababam Originals podcast.A podcast written and realised by Amber Minogue.

First broadcast: 18/04/2023.

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