

AI Today Podcast: How AI is Transforming CPG: Interview with Nandini Nandakumar, Diageo
Dec 15, 2023
Nandini Nandakumar, a marketing expert at Diageo, discusses the role of AI in marketing and product innovation. They explore predictive modeling, consumer segmentation, and content creation. The podcast highlights the importance of collaboration, starting small, and addressing challenges in AI adoption. It also discusses the future of AI in the Consumer Packaged Goods industry.
Chapters
Transcript
Episode notes
1 2 3 4 5
Introduction
00:00 • 2min
Introducing Nandini and Discussing the Role of AI in Marketing and Product Innovation
01:46 • 3min
AI in Marketing: Predictive Modeling, Consumer Segmentation, and Content Creation
04:34 • 12min
Collaboration, Starting Small, and Challenges in AI Adoption
16:51 • 5min
The Future of AI in the Consumer Packaged Goods Industry
22:07 • 9min