S10E13 - Red Carpet Marketing: The Business of Award Shows
Apr 1, 2021
27:25
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This week, we look at televised award shows and how they are very effective marketing for movies, Broadway plays and recording artists. We’ll explore whether Oscar nominations sell more tickets than Oscar wins, how Grammys can make a career and how the Tony awards can rescue a play overnight.
Under the Influence with Terry O'Reilly