052 Doing What Few Agents Will with Treasure Davis

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Jan 14, 2025

Treasure Davis, founder of Colorado Springs' top real estate team, shares insights from her two-decade career. She reflects on the grit required to build a successful team amid market changes, emphasizing the importance of adaptability and authentic relationships. Davis discusses her persistence in working with developers on a massive community project, her thoughts on team branding, and the power of collective effort in real estate. With a focus on integrity and teamwork, she highlights how vulnerability and mentorship lead to success.

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ADVICE

Grit and Hard Work

Outwork others and do things you don't want to do, like door-knocking and open houses.
Focus on building relationships and providing excellent client service, even for your first clients.

INSIGHT

Organic Team Formation

Teams often form organically due to excess opportunity, not intentional planning.
Treasure Davis' team started because she had more business than she could handle alone.

ANECDOTE

From Solo to Team

Treasure Davis initially resisted forming a team, preferring to work solo.
Her assistant and a fellow agent, Leanne, encouraged her to form a team, leading to its creation.

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Along with her first two team members (who are still with the team today), Treasure Davis built the #1 real estate team in Colorado Springs - a team of 15 agents who closed more than 400 units last year.

More than 20 years into the business and more than a dozen years into building the team, Treasure reflects on the people, processes, and technology that allowed her to persevere and thrive in various market conditions. The amount of grit required just to start this journey makes it all the more impressive and wonderful.

Treasure also shares insights into working with developers and builders, including the story of two years of follow-up that led to ground-up work on what will be a community (and city!) of more than 2,500 people.

We recorded this conversation in person at Unlock 2024 at The Cosmopolitan of Las Vegas. Throughout, you’ll hear themes of honesty, integrity, authentic connection, and thoughtful reflection.

Watch or listen to this conversation with Treasure Davis for insights into:

- Developing market resilience for yourself and your team through adaptability, flexibility, and relationship-building

- Doing things you don’t want to do and that few people will … because there’s no database

- Getting your team agents to achieve success faster than they could as solo agents

- Starting a team nearly by accident but from the common position of having too much opportunity to handle yourself

- Weighing the pros and cons of making your name the team’s name

- Reflecting on the people, processes, and technology behind a high-performing team (including a 226-item task list that’s 20 years in the making)

- Getting involved with developers and builders on new construction projects

- Following up for two years to create the opportunity to develop the marketing, sales, and product strategies behind a new community

At the end, get lessons on coaching and practicing before performing, celebrating the journey over the destination, getting out for summer sports, and getting out of your local bubble.

Treasure Davis:
- https://www.instagram.com/treasuredavisrealtor/

- https://www.facebook.com/treasure.davis.5

- https://www.treasuredavis.com/

- https://www.tiktok.com/@treasuredavisteam

Real Estate Team OS:

- https://www.realestateteamos.com

- https://linktr.ee/realestateteamos

- https://www.instagram.com/realestateteamos/

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