The Think Media Podcast 310: The NEW YouTube Strategy Every Business Owner Needs-To-Know
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Apr 25, 2024 
Ravi Abuvala discusses the new YouTube strategy for business owners, focusing on building trust and engagement through personal storytelling, sharing experiences, and optimizing sales strategies. The podcast explores the power of authenticity, storytelling, and defining personal principles for success in business and life.
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Trust Recession & Content Strategy
- Low lead-to-booking ratios and inaccurate contact information reveal declining trust in online marketing.
- Building trust requires repeated exposure, making content strategy crucial for conversions.
Open Content & YouTube Marketing
- Share your best content openly online to build trust with potential clients.
- Leverage YouTube as your primary marketing platform due to its entertainment and educational value.
Simplified Content Creation
- Simplify your YouTube content creation process.
- Use authentic photos for thumbnails and create in-depth, less-edited videos.