Sports Marketing Machine Podcast 98 - Run An Efficient Front Office with Catch
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Jan 25, 2025 Vince Surdo, a tech expert from Catch, unveils their new software, Front Office, aimed at revolutionizing sports team operations. He highlights the chaos often found in team management and the critical need for effective communication. The discussion dives into how mobile ordering can significantly enhance fan engagement while data-driven decisions improve sales strategies. Surdo emphasizes building strong client relationships and ongoing support as keys to long-term success in the fast-evolving world of sports marketing.
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Centralizing Team Operations
- Catch's Front Office software consolidates chaotic team operations into one platform, replacing scattered spreadsheets and communication mishaps.
- Centralizing suite sales, sponsorships, and inventory management improves efficiency and revenue for sports organizations.
Suite Sales Use Case
- A group sales director example shows all suite details and updates are managed in one place, preventing lost or missed information.
- Instant communication and timestamps in bookings avoid confusion and improve client service.
Streamline Payments within Platform
- Use Front Office to handle payments directly for suites and packages, offering options like down payments and split payments.
- Centralize billing and automate reminders to streamline the payment process and reduce manual tracking.