The GaryVee Audio Experience Want to Win at Content Creation? Listen to This...
May 5, 2022
Discover how flipping the script on content creation can lead to better audience engagement. Emphasizing the importance of high volume over high quality reveals deeper insights about your audience. Delve into the evolving dynamics of gaming and sports marketing, with critiques on traditional strategies. Also, explore the revitalization of classic gaming brands and the impact of 5G technology on marketing and consumer experiences. Tune in for valuable lessons on adapting to the ever-changing digital landscape!
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Qualitative Measurement
- Focus on qualitative measurements of success, especially brand building.
- Observe real-world interactions and comments to gauge impact, not just likes.
Facebook's DNA
- Facebook's DNA isn't inherently search-oriented, hindering its potential as a rival to Google.
- A strategic executive hire from Google could change this, though.
Gaming Ads
- Google will likely venture into dynamic gaming ads by leveraging its cloud gaming platform.
- Controlling the game's IP is crucial, to avoid friction and maintain native ad integration.