In this insightful episode of "The Brand Called You," host Ashutosh Garg sits down with Marcus O'Donovan, the visionary founder of CO2 YOU. Discover how Marcus transitioned from a career in entertainment to entrepreneurship, driven by a mission to inspire positive change. Learn about the innovative solutions CO2 YOU provides in the sparkling water industry, focusing on sustainability and convenience. Marcus shares the challenges, triumphs, and strategies that helped him build a strong community of eco-conscious consumers. This conversation delves into the role personal habits and lifestyle choices play in driving sustainable change. Tune in to find out how you can contribute to a greener planet.