How to Harness the Power of Your Intuition (Using the Icelandic Concept of Innsæi) with Hrund Gunnsteinsdottir

Oct 14, 2025

Join Hrund Gunnsteinsdóttir, an Icelandic author and speaker, as she unravels the mystique of InnSæi, the art of intuition. Discover how this concept allows us to tap into our inner wisdom, balancing it with logic for life’s big choices. Hrund shares practical tools for calming the nervous system, differentiating between fear and genuine intuition, and the power of journaling to enhance self-trust. From her transformative journey from the UN to coaching, she encourages embracing intuition as a pathway to authentic living.

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ANECDOTE

Radical Career And Life Shift

Hrund sold her house in Iceland, left her UN career, and moved to Berlin to give her book and intuition-focused work her full attention.
Within a week she sold German publishing rights and later secured translations across continents.

INSIGHT

Scientific Definition Of Intuition

Hrund cites Joel Pearson's definition: intuition is the efficient, learned use of unconscious information to make better decisions.
The unconscious holds most of our data, so intuition taps a vast, fast-processing resource.

INSIGHT

Innsæi: Sea Within And Seeing Within

Innsæi (Icelandic) combines "inside" and "to see," capturing the sea within, self‑awareness, and seeing from the inside out.
This frames intuition as embodied, poetic, scientific, and trainable rather than mystical or irrational.

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What would life feel like if you could reliably tap into your intuition, even when your logic is pulling in another direction?

Hrund Gunnsteinsdóttir is an Icelandic author, speaker, and creative leader known for popularizing the concept of InnSæi, the Icelandic approach to intuition. She spent years working in international development (including the UN) before shifting into coaching, writing, and teaching how to access inner wisdom. Her book InnSæi: Heal, Revive, and Reset with the Icelandic Art of Intuition draws on psychology, neuroscience, poetry, and cultural insight.

In our conversation, Hrund talks about what intuition is and isn’t, and how her InnSæi framework can help us reconnect with it.

We explore how intuition is both real and learnable, and how it can work alongside logic to guide big life choices, including where and how you want to travel. You’ll get practical tools to calm your nervous system, tell the difference between fear and true inner signals, and create space in your day-to-day life to actually hear and trust your intuition.

What decision or longing is tugging at you these days, and how can you use your intuition to help guide you? I'd love to hear about it, and I hope you’ll share by sending me an audio message.

Tune In To Learn:

How InnSæi maps to “the sea within,” insight, and seeing from the inside out
Hrund’s definition of intuition as the efficient use of unconscious information
When intuition is most reliable and when emotional states might cloud it
Two powerful journaling practices to sharpen self-awareness and help decode your inner signals
A simple breathing technique to calm your system before a decision
How to show up grounded in meetings, creative tasks, and travel decisions
How intuition and creativity are intertwined, and how to create structure to channel them
Why self‑trust and confidence in your own judgment matter more than any external validation
And so much more

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