Web Design Business with Josh Hall 367 - Building an Online Community (for Your Web Design Clients) with Carol Dunlop
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Feb 17, 2025 In this conversation, Carol Dunlop, a seasoned entrepreneur with over 30 years of experience and host of the Unmarket Your Business podcast, discusses the art of building online communities for web design clients. She shares how a small adjustment in her maintenance plan skyrocketed her monthly recurring revenue. The duo delves into when to sell community memberships, effective pricing strategies, and the delicate balance between community building and service work. Packed with practical insights, this chat highlights the transformative power of client relationships.
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ManageWP Success
- Carol Dunlop found ManageWP through Josh Hall's podcast.
- ManageWP saved her hours and helped recover a hacked client site, leading to a 43% revenue increase.
Present Offers Clearly
- If you have a good offer, present it clearly.
- Send personal videos to clients, especially new ones, to foster strong relationships.
Client Website Redesign
- Carol Dunlop redesigned a client's website, focusing on a powerful homepage.
- The client's reaction, captured on video, was overwhelmingly positive, highlighting the impact of good design.