The Masterful Coach Podcast: Coaching skill mastery, business strategy, and ideal life creation! 171. Strategies to Improve Your Coaching Business Client Experience with Laura Roeder
Business Hacks to improve your client experience and enhance your coaching business.
These three hacks will help improve your coaching client experience and increase your professionalism.
Think Like A Shop-Streamline Your Payment Processes
This may sound like a small change, but thinking like a shop can be a foundational change that elevates your client experience. Many coaches provide their services and then send an invoice later. This can lead to needing to follow up again and again and even needing to talk about an unpaid invoice during your coaching call, which is not what you want to spend your coaching calls discussing. Switching to a payment software or link that has clients pay and then schedule a call helps to take the uncomfortable process of following up about invoices out of the equation. It keeps things clear about what has been paid and what sessions were used.
Let's raise the bar in the coaching industry by providing this improved client experience. Be clear about what you offer, give your clients an easy checkout, and have a clear process that tracks your client sessions without you needing to manage to add updates.
Embrace Professional Scheduling Tools
Using an automated scheduling tool or sending a calendar invite helps improve communication with your clients and enhances the client experience.
If you spend time on these little things like manually sending email reminders, it is good to ask yourself what kind of business you are creating. If you are going to create a business, make it worth your time and make it worth your client's time. When your clients hire you, you are going to scoop them up. Let them know you've got them and will take care of whatever they need.
Enhance the Onboarding Process
Your onboarding process sets the tone for your client's journey with you. When you have a well-organized and clear onboarding process, you immediately bring your client experience up to a 10. You can establish trust and build a relationship right from the beginning. When you have your first session, your client can fully open up because you have already created a safe and trusting space.
About Laura
Laura Roeder is a lifelong entrepreneur and founder of several multi-million dollar bootstrapped companies. She is a founder of Paperbell, CoachCompare, MeetEdgar, Marie Forleo’s B-School, and LKR Social Media. Laura was named one of the top 100 entrepreneurs under 30 and has spoken about entrepreneurship at the White House. Laura believes in supporting entrepreneurship around the globe. She has travelled to South Africa as part of the Virgin Unites Branson Centre of Entrepreneurship where she offered guidance to budding entrepreneurs, and has spoken to students at the University of Southern California and Loyola Marymount University.