AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
John Heringer owns Method3 Fitness in San Jose, California — a gym that does $86k in monthly revenue. What's the secret?
The secret is that there's no singular secret. Retention tactics, sales strategies, systems to execute those things and a true service mindset — Heringer and his team weave it all together. The result? High-value clients who get results, stay longer and generate more revenue.
John and Two-Brain Radio host Mike Warkentin dive into the details here.
Links:
Method3 Fitness
Level Method
Two-Brain Programming
Gym Owners United
Timeline:
1:28 – Getting to know Method3 Fitness.
10:08 – Going from $100k per year to $86k per month.
13:55 – Personal training vs. group fitness: Method3’s breakdown.
16:12 – Tactics for stellar length of engagement and retention.
25:38 – Saving — and even upgrading — would-be cancelers.
29:37 – The other arm of revenue: Sales.
33:53 – A prescriptive approach to the free trial.
37:56 – The results roadmap meeting.
40:27 – It’s a lot of work. How does Method3 manage?
44:46 – Systemize it, staff it, streamline it.
45:40 – One powerful thing you can do today to improve retention.