
The Amy Porterfield Show
#686: From Anonymous to A-List: How Susie Moore Built Her Business From The Ground Up By Leveraging Media
Jun 6, 2024
Life coach and media strategy expert Susie Moore shares tips on perfecting your media strategy to connect with your ideal audience. She discusses turning a side hustle into a full-time gig, the power of context in media content, elements of a successful media pitch, and the importance of collaboration for brand growth.
57:27
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Quick takeaways
- Mastering media strategy for direct audience connection and business scaling.
- Utilizing personal stories to establish credibility and connect with the audience.
Deep dives
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Inherent in every desire is the mechanics of its fulfillment. The podcast emphasizes that our desires are already a possibility meant for us, and it's our job to manifest them into reality. The speaker shares a personal journey from being a corporate employee to becoming a CEO of a successful business, highlighting the transformation from lacking confidence and resources to thriving. Through failed attempts and learned lessons, the podcast encourages ambitious entrepreneurs to believe that their dreams can become a reality.
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