Moomin Shop: Licensing and Merchandising For An Iconic Global Brand

In this episode, you'll learn from an entrepreneur who saw the need to offer a global brand's merchandise in niche markets. 

The Moomin Shop is the #1 Official Moomin online store, providing Moomin fans around the globe with the best of the Moomins merchandise. 

For more on the Moonmin Shop and show notes: https://www.shopify.com/blog/moomin-shop-licensing  

Tune in to learn 

• What is a licensing deal and how it works 
• How they use Facebook Lead ads that return 8 times return on ad spend 
• The often missing element that makes your customers engage with your content 

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