Everything You Need to Know About LinkedIn Profiles
Jan 1, 2025
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Catherine Fisher, a LinkedIn career expert, dives into profile optimization essentials. She discusses the significance of profile elements like headers and photos, and the impact of the 'Open to Work' badge. Catherine shares tips on effectively presenting employment gaps and showcasing transferable skills, especially for those with career breaks. The conversation also covers how to use LinkedIn Premium features to boost job searches and connect with recruiters, all while building a compelling personal narrative to attract hiring managers.
Highlighting relevant skills and using the 'Open to Work' badge can significantly increase a candidate's visibility to recruiters.
Engaging actively on LinkedIn and leveraging second-degree connections can enhance professional relationships and facilitate job searching opportunities.
Deep dives
Optimizing Your LinkedIn Profile
To make a LinkedIn profile stand out, it is crucial to include relevant skills that align with job descriptions of interest. Employers prioritize candidates who effectively showcase both hard and soft skills relevant to the roles they apply for. For instance, a suggestion is to map job descriptions to personal experiences and creatively highlight skills in various sections of the profile. The new feature allowing users to tag top skills in their About section enhances visibility and increases the chances of attracting attention from recruiters.
The Importance of the 'Open to Work' Badge
The 'Open to Work' badge is a valuable tool for job seekers as it clearly signals availability to recruiters and the larger community. While some may feel hesitant to display it, the stigma of job searching has decreased significantly, making it an effective way to encourage outreach from potential employers. To maximize the use of this badge, individuals are encouraged to create posts specifying their skills and what roles they are seeking. Research indicates that those with the badge receive more messages from recruiters, further increasing their chances of landing interviews.
Engagement and Networking on LinkedIn
Active engagement on LinkedIn can significantly enhance visibility and build professional credibility among recruiters. Simple actions such as liking and commenting on posts can lead to deeper connections and valuable conversations within the industry. Additionally, leveraging second-degree connections for job introductions facilitates networking and job searching, allowing job seekers to request help from acquaintances. Maintaining an updated network, akin to nurturing a garden, is essential for continued professional growth and opportunities.
On this week’s episode of Get Hired, LinkedIn Editor at Large Andrew Seaman sits down with LinkedIn Career Expert Catherine Fisher. Catherine walks through each element of the LinkedIn profile — from the header and profile photos to the “About” and “Experience” sections. She also shares best practices for conveying your skills to recruiters. Finally, she and Andrew discuss how best to contact a second-degree connection and what you get when you sign up for LinkedIn Premium.
Follow Andrew on LinkedIn to join the Get Hired community by clicking here.
Follow Catherine Fisher on LinkedIn by clicking here.
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