Service Design Show The Secret to Running the In-House Service Design Race (And Finishing Strong) / Inside Service Design / Ep. #02
May 15, 2025
Linn Jansson, an in-house service design pro from a Nordic insurance company, and James Field, who specializes in journey management at Autodesk, dive into the ultra-marathon of in-house service design. They reveal how sustaining motivation over long-term projects is key. The duo shares insights on fostering collaboration, integrating DEI principles, and the importance of soft skills like negotiation and storytelling. Celebrating small wins and building supportive teams are essential for lasting impact. Tune in for practical advice from these seasoned professionals!
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From Basketball to Service Design
- Linn transitioned from being a basketball player to studying at Hyper Island and then becoming a service designer.
- She now works in-house at an insurance company, blending her flexible work needs with service-oriented roles.
Gather Referrals to Showcase Value
- Gather referrals and positive feedback to demonstrate your value inside the organization.
- Ask stakeholders what they'd miss if your service design involvement was gone to help communicate your impact.
Group Dynamics Are Design Material
- Understanding group psychology is key to enabling collaboration during service design work.
- Lynn uses the Integrated Model of Group Development (IMGD) to read group dynamics and guide collaboration.