The foundation of business is not just making sales. It’s connecting more with people and creating your right audience, so you can master your marketing and create a movement.

Christine Campbell Rapin is a business Mentor and Consultant and focuses on helping her clients create a movement that helps you make better offers.

Her advice – do what you KNOW in your business.

In this episode we talk about connecting an audience with the value you share to find the 20% that sells.  The rest is your movement.

HIGHLIGHTS:

03:20 Simple Foundations for Business Success

09:15 Staying in your lane and building momentum

11:15 Building confidence in your expertise and results

13:27 Meeting clients where they are and creating safe spaces

15:17 Being a work in progress and having fun in business

17:23 Embracing the adventure of writing your business chapters

19:06 The Quest for Knowledge and Creativity

27:48 The Importance of Collaboration and Support

30:01 Evaluating Time and Creating Value in Business

32:02 The Danger of Complacency and Taking Time Off

34:51 Choosing Speed and Staying in Movement

37:07 Moving beyond getting ready to take action

40:12 Discovering the Internal Self-Driven Why

41:33 Inspiring Conversations and Overcoming Obstacles

CHRISTINE'S LINKS:

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Amplify your Marketing Message podcast

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