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Bigger 2024 Ad Budgets, Podcasting's Branding Boom, Spotify's Growing Library
Nov 8, 2023
05:47
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Here's what you need to know for today in the business of podcasting:
200,000+ Audiobooks Are Now Available to Spotify Premium Listeners in the U.S.
Branding Investment in Podcasting Doubles, Magnifying Focus on Brand Lift
Sixty percent of major brands plan to increase their ad budgets in 2024, new research shows
Twilight of the brands by Brian Morrissey
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