Bold Names Inside PlayStation's Plans to Lead a $200 Billion Industry
Dec 12, 2025
Eric Lempel, Senior VP of Sony Interactive Entertainment, shares insights on the $200 billion gaming industry dominated by PlayStation. He discusses the shift towards mobile gaming and the challenge to maintain creativity as AI becomes more prevalent. Lempel reflects on PlayStation's evolution and its focus on storytelling, highlighting successful adaptations like *The Last of Us*. He also explores monetization strategies and addresses industry consolidation, while envisioning future directions with VR and AR. Prepare for gaming's next chapter!
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Gaming Surpasses Other Entertainment
- Gaming is now the largest form of entertainment, surpassing movies and music in revenue.
- Eric Lempel emphasizes gaming's mainstream reach and rapid growth driven by accessibility and better games.
Accessibility Drove Explosive Growth
- Accessibility—especially smartphones and free-to-play models—expanded who plays games and how often.
- Lempel credits improved game quality and big personalities for drawing mass audiences.
Monetize By Prioritizing Experience
- Lead with creativity and a great player experience, then let monetization follow.
- Use subscriptions and optional add-ons to extend revenue without harming core gameplay.