Invest Like the Best with Patrick O'Shaughnessy

Eric Balchunas – The Past, Present & Future of ETFs - [Invest Like the Best, EP.93]

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Jun 26, 2018
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ANECDOTE

Ticker Symbol Power

  • Tickers like MO and TOKE are effective due to their verb-like nature and relatability.
  • TAN and HACK are other examples of successful ticker symbols.
INSIGHT

An Unlikely Path to ETFs

  • Eric Balchunas's career path from journalism to crisis communication to data entry at Bloomberg unexpectedly led him to ETFs.
  • His early exposure to funds and understanding of their structure allowed him to recognize the potential of ETFs.
INSIGHT

ETF Landscape

  • The ETF landscape is dominated by two categories: dirt cheap and shiny objects.
  • Most flows go to low-cost ETFs like Vanguard and BlackRock, or to high-performing, thematic ETFs.
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