The Game with Alex Hormozi

Supply vs. Demand: Stop Focusing On The Wrong Problems | Ep 899

390 snips
Jun 3, 2025
Business owners often struggle not due to a lack of effort but because they're tackling the wrong problems. Learn how to identify whether you're supply- or demand-constrained for better business growth. Discover actionable strategies to diagnose and overcome these constraints effectively. This insight could be the key to scaling your business and making it thrive!
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INSIGHT

Supply vs Demand Constraint

  • Businesses have either a supply constraint or a demand constraint, but never both simultaneously.
  • Identifying which constraint you face is crucial to applying the right growth strategies.
ADVICE

Fix Supply Constraints by Pricing

  • If supply constrained, raise prices significantly to reduce clients and increase profit.
  • Also consider serving more clients simultaneously or hiring more staff for capacity.
ADVICE

Shift Focus From Product to Marketing

  • If demand constrained with a great product, reallocate resources from product development to marketing.
  • Increase customer awareness rather than over-improving product features.
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