The Game with Alex Hormozi Throwback: Nobody Knows You Exist. Advertise More | Ep 936
25 snips
Aug 13, 2025 Discover the critical importance of consistent advertising for new businesses. Learn the 4x4 Method for daily networking and effective outreach. Find out why aligning sales and advertising teams can supercharge revenue. Dive into personal stories that highlight the journey from startup to success, including pitfalls of diversifying too soon. This engaging discussion is packed with strategies to scale your business and boost customer loyalty.
AI Snips
Chapters
Books
Transcript
Episode notes
Awareness Requires Heavy Repetition
- Most people don't know you exist, so repetition matters far more than novelty.
- Your audience needs reminders more than new lessons to trigger purchase behavior.
Book Launch Surprise
- Alex promoted a book and still most people he met didn't know it was launching.
- He uses Henry Ford's story to show that audiences see ads far less than marketers assume.
Follow The 4x4 And Rule Of 100
- Do the 4x4: spend four hours daily on the core four activities to get customers.
- Hit the Rule of 100 via content, outreaches, or ~$100/day in ads as a baseline.
