The NBA’s $5 Billion Franchises / Will Kelly Loeffler Have to Sell?

Scott and Eben discuss the business of the NBA, including recent Sportico valuations that found the average franchise is now worth $2.4 billion. The NBA now has three teams worth more than $5 billion; the NFL has just one. Also discussed: Why former U.S. Senator Kelly Loeffler may be forced to surrender her ownership of the WNBA’s Atlanta Dream, and one New Jersey school’s unique approach to its athletics deficit.

'Sporticast' is a new podcast hosted by business journalists Scott Soshnick and Eben Novy-Williams from Sportico that will deliver the inside scoop on the intersection of money and sports. From billion-dollar valuations to team sales, sponsorship contracts and media rights, go behind the scenes on the deals that power the global sports economy. For more coverage and information, be sure to check out sportico.com

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