The GaryVee Audio Experience Why I Have Always Pushed Brand Over Digital Sales | 4Ds
May 24, 2022
Dive into the essentials of branding over digital sales and learn why building community is crucial for business growth. Explore how Web 3.0 could reshape customer support and the skepticism around new technologies like VR. Discover the transformative power of transparency and NFTs in customer experiences. Uncover innovative marketing strategies, including the resurgence of direct mail. Finally, grasp the balance between visionary thinking and strategic implementation in today's rapidly changing business landscape.
AI Snips
Chapters
Transcript
Episode notes
Focus on Core Features
- Focus on scaling core features before adding new ones.
- Get critical mass (e.g., 25,000 active users) on your platform's main functionality first.
Direct Outreach on Instagram
- Use Instagram's search function to find and follow bartenders.
- DM them after they follow back to build relationships and promote your app.
Target Restaurant Management
- Target restaurant management with the benefit of increased sales staff.
- Be prepared for resistance, as some managers fear losing staff.