The Morning Brief Corner Office Conversation: Sean (Hyunil) Sohn, CEO at Krafton India
Feb 21, 2025
Sean (Hyunil) Sohn, CEO of Krafton India, shares insights into the booming Indian gaming market driven by millions of players and a vibrant esports culture. He discusses the intricate regulatory landscape that Krafton has navigated, especially with popular games like PUBG. Sohn highlights a significant $160 million investment in local startups and the role of artificial intelligence in game development. As cloud gaming rises, he envisions a dynamic future for gaming in India, shaped by innovation and increasing player engagement.
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Episode notes
Return to Gaming
- Sean Sohn transitioned from banking back to gaming because of Battlegrounds.
- He was drawn back by an opportunity to manage finance for the game's development studio.
Crafton's India Journey
- Crafton's journey in India involved navigating bans on PUBG and BGMI.
- Sohn oversaw BGMI's launch, became CEO amidst challenges, and led the game's resurrection.
PUBG's Humble Beginnings
- PUBG's initial budget was surprisingly low, around $2-3 million, with a 12-month deadline.
- Despite a small cost overrun, the game became a billion-dollar success, highlighting efficient development.