Episode 504: Special Guest: Unplugged Performance’s Ben Schaffer
Mar 30, 2025
auto_awesome
Ben Schaffer, founder and president of Unplugged Performance, discusses his company's innovative modifications for Tesla vehicles, including the Cybertruck and Model Y. He shares insights on their unique projects, such as converting Tesla cars for police use through the UPfit program. The conversation shifts to the engineering advancements of the Cybertruck and the creative customization possibilities for Tesla vehicles. Schaffer also reflects on the evolution of his business, emphasizing a commitment to societal good in the electric vehicle space.
Unplugged Performance's UpFit program aims to enhance police vehicles using Tesla technology, prioritizing safety and sustainability in law enforcement.
The new Cybertruck features Unplugged Performance's 'Invincible' modifications, making it a versatile and capable choice for various applications, including off-road use.
Partnerships with police departments showcase the operational and cost-saving benefits of electric vehicles while fostering positive community engagement and awareness.
Deep dives
Unplugged Performance's Vision
Unplugged Performance has shifted its focus from traditional automotive performance enhancements to a more purposeful mission centered around public safety and sustainability. The company aims to leverage Tesla vehicles for police and emergency services through its UpFit program, which modifies electric vehicles to enhance their capabilities for law enforcement. This approach not only prioritizes performance metrics but also emphasizes the importance of safety, efficiency, and cost savings associated with electric vehicles in policing. The initiative aligns with the broader goal of reducing unnecessary emissions and promoting environmentally friendly practices within public service sectors.
Innovative Modifications for Cybertruck
The newly launched Cybertruck is set to be a game-changer in the automotive industry, and Unplugged Performance has developed an 'Invincible' line of modifications specifically designed for it. These enhancements include durable steel bumpers and advanced lighting systems that integrate seamlessly into the vehicle's design while improving functionality. The modifications cater to various use cases, including off-road capabilities and law enforcement applications, ensuring that users can experience heightened performance without compromising safety. This adaptability makes the Cybertruck not only a rugged option but also a versatile vehicle for a range of environments.
The Rise of Tesla in Law Enforcement
Unplugged Performance's partnership with South Pasadena Police Department demonstrates the viability of Tesla vehicles in law enforcement settings. By equipping an entire fleet with modified Teslas, the department has reported significant cost savings and improved performance metrics, including enhanced safety during pursuits. The transition to electric vehicles in policing not only minimizes operational costs but also reduces the carbon footprint associated with traditional gas-powered vehicles. This successful implementation is paving the way for more police departments to consider electric options, highlighting the societal benefits of such a shift.
Community Engagement Through Policing
The UpFit program not only enhances the operational capabilities of police vehicles but also facilitates community engagement. Officers using Tesla vehicles have found that charging at supercharger stations encourages interaction with the public, creating opportunities for positive community relations. This visibility helps demystify electric vehicles and presents an approachable image of law enforcement, showing that they prioritize environmentally friendly practices. Furthermore, showcasing Tesla technology promotes awareness and adoption of electric vehicles among community members, ultimately benefiting both the police force and the citizens they serve.
Future Prospects for Unplugged Performance
Looking ahead, Unplugged Performance is focused on expanding its reach within the law enforcement sector while continuing to innovate with Tesla vehicles. The company sees significant potential for its UpFit program, as more police departments are likely to adopt electric vehicles due to their enhanced efficiency and safety features. As they explore opportunities for additional products and modifications tailored for various applications, the possibility of collaborating with other jurisdictions remains a strategic priority. The long-term vision is to firmly establish electric vehicles, particularly Teslas, as the standard for law enforcement equipment, setting a precedent for future automotive industry trends.
Tesla mod shop Unplugged Performance's president and founder Ben Schaffer joins me for an interview about the company’s approach to modifying the Cybertruck, the new Model 3 and new Model Y, as well as their big bet on making Tesla police vehicles through their UPfit program. Enjoy!
If you enjoy the podcast and would like to support my efforts, please check out my Patreon at https://www.patreon.com/teslapodcast and consider a monthly pledge. Every little bit helps and there are stacking bonuses in it for you at each pledge level, like early access to each episode at the $5 tier and the weekly Lightning Round bonus mini-episode (AND the early access!) at the $10 tier! And NO ADS at every tier!
FOR FIRST-TIME TESLA BUYERS: The referral program is back and it's the best one in a while! You can get $500 off your Model 3 or classic Model Y purchase (or $1000 off of Cybertruck, Model S, or Model X) by ordering through my referral link. Clicking this will take you to the Tesla website where you can order with the discount applied: https://ts.la/ryan73014
And don't forget to leave a message on the Ride the Lightning hotline anytime with a question, comment, or discussion topic for next week's show! The toll-free number to call or Skype is 1-888-989-8752.
INTERESTED IN AN EXTENDED WARRANTY FOR YOUR TESLA? Be a part of the future of transportation with XCare, the first extended warranty designed & built exclusively for EV owners, by EV owners. Use the code Lightning to get $100 off their “One-time Payment” option! Go to www.xcelerateauto.com/xcare to find the extended warranty policy that's right for you and your Tesla.
P.S. Get 15% off your first order of awesome aftermarket Tesla accessories at AbstractOcean.com by using the code RTLpodcast at checkout. Grab the SnapPlate front license plate bracket for any Tesla at https://everyamp.com/RTL/ (don't forget the coupon code RTL too!).
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
