The DNA Testing Industry Is Broken. Here's What We're Doing About It

Most genetic testing companies promise personalized health insights, but their reports barely scratch the surface, often analyzing just a handful of genetic variants. 

In this episode, Joe Cohen shares what happened when the SelfDecode team took a close look at dozens of these reports to understand how and why they fall short and what it actually takes to do it right.

He shares how SelfDecode analyzes hundreds of thousands (sometimes millions) of variants per report, uses advanced technology to generate more accurate results, and integrates labs and lifestyle data to deliver truly actionable recommendations. 

If you've ever wondered whether your DNA test was worth the money, this episode is a must-listen.

- Check out the SelfDecode Report Shop: https://selfdecode.com/shop/

- Check out SelfDecode: https://selfdecode.com/

- Join Joe’s online community: https://thejoecohenshow.com/ 

(00:00) - Introduction

(00:16) - Overview of Genetic Reports

(01:26) - Competitor Analysis and 100X Series

(02:34) - Detailed Breakdown of Genetic Reports

(03:27) - Recreating Competitor Reports

(08:57) - Final Thoughts