How C-Suite leaders can boost their influence through creation-driven networking

As a sales executive, Ben Albert was furloughed during the COVID-19 pandemic. He had to find a way to replace his income and continue building his career. As an introvert, he found it challenging to attend networking events and conferences, let alone virtual ones. However, he discovered a solution that helped him overcome his networking anxiety and built real business connections. In this episode, Ben shares his experience and how it helped him build his personal brand and connect with potential clients.

In the episode, Ben discusses the benefits of podcasting for personal and professional growth, the importance of intentional networking, and how to build relationships through content creation and collaboration. Ben also shares tips on engaging with your audience, using podcasting as a marketing channel, and building a personal brand. Tune in to learn more about intentional networking and how it can help you grow your business.

Ben Albert hosts the podcast network "Real Business Connections," comprising five shows catering to different listening needs. He successfully built his personal brand through podcasting during the COVID-19 pandemic and shares tips on how others can do the same. Ben is passionate about networking and building real business connections, and he overcame his struggles with virtual networking events as an introvert. 

Ben believes in keeping things simple and personable in communication and suggests that businesses should survey their current clients to understand their needs and develop solutions accordingly. Through his podcasts, Ben aims to build relationships with guests and learn from their experiences while providing value to his listeners.

Some areas we explore in this episode:

• The importance of intentional networking and the power of creation-driven networking
• Overcoming networking anxiety and building real business connections
• Engaging with your audience and building relationships
• Using podcasting as a marketing channel to better understand clients' goals and needs
• Using podcasting as a relationship-building tool to gain clients
• Building micro relationships and audiences for podcasts
• Building a personal brand through podcasting
• Building your audience through content repurposing and personal branding
• The value of podcasting in building relationships and trust through thought leadership
• Building thought leadership through networking and the benefits of podcasting for personal and professional growth
• And much, much more.