Life Kit Start your own business
33 snips
Jul 29, 2023 
Frederick Hudson, an inspiring entrepreneur and former inmate, shares his remarkable journey of launching Pigeonly, a service for prisoners and their families. He discusses the challenges of starting a business while navigating incarceration, emphasizing the importance of resilience and understanding customer needs. With insights from business experts, the conversation delves into the innovative ideas that can emerge from adversity. Hudson’s story is a powerful reminder that entrepreneurship can flourish even in the most unexpected circumstances.
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Prison Entrepreneur
- Frederick Hudson, a natural businessman, developed a marijuana delivery service using UPS and FedEx while running a mailing center.
- After serving time in prison, he noticed the overpriced commissary items and expensive prison phones, sparking his idea for Picturegram.
Halfway House Hustle
- While in a halfway house, Frederick faced restrictions like limited phone access, making it difficult to build his business.
- Despite this, he secured a vendor for Picturegram by pitching his idea during a secret conference call from his bunk.
Felony to Feature
- Frederick initially hid his felony, but realized it was his strength, proving his market knowledge.
- His first marketing attempt with postcards to inmates yielded an unexpectedly high response rate, revealing families as the true target customers.