School of Podcasting: Expert Tips for Launching and Growing Your Podcast Running Your Podcast As a Business with Steve Stewart
29 snips
May 12, 2025 
In this insightful discussion, Steve Stewart, head of the Podcast Editors Academy and finance expert, shares his strategies for treating podcasting as a business. Topics include the financial intricacies of podcasting and the necessity of tracking every penny to avoid sinking. He emphasizes the 'Profit First' methodology to enhance cash flow and the importance of emotional awareness in financial decisions. With a sprinkle of humor, Steve encourages podcasters to manage their finances wisely and make informed investment choices.
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Ray Edwards' Bankruptcy Story
- Ray Edwards made over a million dollars annually but still filed for bankruptcy due to unsustainable expenses.
- Health issues and operational choices led him to amass debt despite high revenue.
Emotions Impact Financial Decisions
- Dave Jackson shared his emotional financial struggle during fertility treatments.
- Emotions impaired logical financial decisions, leading to living paycheck to paycheck.
Revenue vs Profit Reality
- Earning high revenue doesn't guarantee profit; expenses often exceed income.
- Profit margin is vital, and many podcasters overlook how much money they actually keep.
