

SPI 608: I Was Wrong About This
Sep 2, 2022
This discussion tackles the importance of financial awareness in uncertain times, emphasizing how smart tools can keep businesses on track. It also challenges the myth that no one wants more emails, revealing the excitement around valuable newsletters. The introduction of the 'Unstuck' newsletter promises concise, inspiring lessons to help entrepreneurs overcome hurdles, providing the resources necessary for business growth and engagement. A fresh approach to email content is a highlight of this conversation!
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Value of Niche Newsletters
- Pat Flynn admits he was wrong about his previous stance on emails.
- He realized newsletters with valuable, niche content can be desirable.
Examples of Engaging Newsletters
- Pat Flynn mentions newsletters like Morning Brew, Hot Pod, and James Clear's 3-2-1.
- These provide high-value, concise information, making them desirable reads.
The Digest: A Failed Newsletter
- SPI previously had a newsletter called "The Digest" that simply linked to past content.
- It made readers feel behind and ultimately failed due to dwindling engagement.