The Better Than Rich Show
Click-Worthy: Building Emails That Entice with Zack Zeller | The Better Than Rich Show Ep. 159
Zack Zeller, where traditional tactics get a revolutionary twist and your inbox turns into a goldmine. Picture this: emails that aren't just opened but devoured, strategies that transform passive readers into eager participants. Zack doesn't just talk tactics; he breathes life into them, turning the boring task of checking emails into an adventure. This isn't your run-of-the-mill marketing discussion. With Zack, you will go on a journey through the sinews of subject lines, the psychology behind a click, and the artistry of engagement. Imagine wielding the power to not only reach inboxes but also hearts and minds, creating messages that resonate on a personal level. In a world where inboxes are battlegrounds, Zack stands as a beacon of innovation and engagement. Join us, and transform your email marketing from overlooked to overbooked. Zack Zeller isn't just about sending emails; he's about sending messages that matter. Ready to write your own success story?
Chapters:
- 00:00:00 - Zack Zeller: Email Maestro
- 00:02:24 - The Digital Marketing Deep Dive
- 00:07:43 - AI: Your Content Co-Pilot
- 00:12:32 - Email Tactics: Convert & Conquer
- 00:13:47 - Compelling Campaigns Crafted
- 00:15:05 - Subject Line Spells
- 00:16:38 - Hooked: Engagement Tactics
- 00:18:14 - Personalize or Perish
- 00:19:50 - Analytics Decoded
- 00:21:27 - Segmentation Secrets
- 00:22:02 - Engage. Enlighten. Email
Connect with Zack:
- ZZ Media
- We Should Not Be Doing This Your Free 7-Day Email Sales Kit
Recommended Books:
- The Goal by Eliyahu M. Goldratt
- 1001 Arabian Nights by Richard Burton
- The Pledge by Michael Masterson
Connect with The Better Than Rich:
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