The Deep Wealth Podcast - Unlock Your Deep Wealth—In Business and Life Former Business Operator Now Successful Investment Banker Mark Herbick Reveals How To Maximize Your Enterprise Value (#62)
"Get that quarterback who can run the game for you and don't try to do it yourself." - Mark Herbick
Mark Herbick is the founder and CEO of Pursant LLC. Pursant is an investment banking, financial, and management consulting firm that supports and executes middle-market M&A-related initiatives and helps business owners grow enterprise value.
Prior to founding Pursant, Mark was a serial entrepreneur and a buyer-seller of businesses having bought, sold, and operated over a dozen companies of his own and advise on countless strategic transactions in numerous sectors.
His businesses employed as few as a dozen people and as many as 1,400 people.
Mark grew his companies through acquisitions, strategic divestitures of divisions, and managed organic growth.
During this time as an operator, Mark found that to grow enterprise value, it was necessary to become proficient at optimizing company performance and executing strategic transactions. He honed his skills in these areas and in 2010 founded Pursant LLC.
The Deep Wealth Experience has you learn the 9-steps of preparation in 90-days. At the end of the 90-day,s you create a blueprint to help you optimize your business value. You also have the certainty of capturing the maximum value for your liquidity event.
SHOW NOTES
- Why business owners need to take the emotion out of a liquidity event
- How a buyer views a liquidity event
- Why a liquidity event is like an emotional roller coaster ride and what you can do to protect yourself
- What happens if you're not prepared for the emotions of a liquidity event
- What you can expect from your liquidity event
- Why the skills that built your business aren't the same to sell it
- The dangers of overestimating the enterprise value of your business and what you can do about it
- How most business owners give away their enterprise value and what you need to know to avoid this
- The difference between investment bankers that are industry specialists and generalists
- Why you should look for an investment banker who is a generalist
- Two things every business owner can do before starting a liquidity event
- How preparation makes for a better deal and a higher enterprise value
- The power of an auction during a liquidity event
- Deal fatigue is real and
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