Ep. 154, AI-Tactics To Keep Your DTC Brand Ahead of the Competition

How do you get a sustainable competitive advantage as a Direct-To-Consumer Brand? Join us as we dig into the world of Generative AI with our Summer speaker series guest, Matt Tessar, the founder of Tesmo. 

In this episode, you’ll hear Matt presenting to a room full of Entrepreneurs and founders at Ezra Firestone’s Blue Ribbon Mastermind. He shares what you can expect from the current iteration of Chat GPT, his tips for getting the most out of it, the keys to writing effective prompts, the most useful plug-ins he’s found (that will optimize your brand’s performance), and more. 

“It’s time to buckle up. It’s gonna get weird. This is the scariest thing and the most interesting thing I’ve seen from a technology perspective in my career”. Matt Tessar

Links

Matt Tessar’s Brand, Tesmo, https://www.tesmollc.com/

Ezra Firestone, https://smartmarketer.com/about/

Blue Ribbon Mastermind, https://smartmarketer.com/mastermind/

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