Newsletter Operator 10 Reasons You Should Start a Newsletter in 2026 (You’re NOT Too Late)
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Dec 5, 2025 Discover why starting a newsletter is a game-changer. Learn about owning your audience, low startup costs, and the immense scalability of newsletter businesses. Hear how niche lists can deliver significant income and become valuable assets. Uncover diverse revenue streams from sponsorships to products. Get inspired by personal stories of early failures and the lessons that transformed a business into a multimillion-dollar success. Finally, realize the skills you can gain through publishing, empowering your career and opportunities.
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Email Is The Ultimate Direct Channel
- Email gives direct access to inboxes without algorithms or gatekeepers.
- That direct line makes an engaged email audience the most valuable audience you can own.
Launch With Minimal Capital
- Start a newsletter with nearly zero startup capital using a laptop and free ESP plan.
- Use free plans (Matt recommends Beehive) and begin monetizing well before you need large scale.
Small Lists Can Be Highly Profitable
- Small, engaged email lists can generate outsized income with the right offer.
- Matt reports $33–$72 revenue per organic subscriber on his list, a return social platforms can't match.