This Week in Startups

Business of superhero films, James Gunn's DC reboot + OK Boomer w/Alex Banks | E1633

Dec 9, 2022
Lon Harris, a film and pop culture expert, shares his insights on James Gunn's ambitious DC reboot and the evolving business of superhero films. He discusses the intriguing dynamics of reboots and the financial successes and failures within the superhero genre. Alex Banks, co-founder of Tribe Scaler, joins the conversation to explore how AI is revolutionizing writing and content creation. They delve into the intersection of entertainment and technology, exploring trends in film and streaming that are reshaping viewer engagement.
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ANECDOTE

DC Reboot Controversy

  • James Gunn plans to reboot the DC universe, potentially replacing actors like Cavill and Momoa.
  • This has caused controversy, especially regarding the cancellation of Wonder Woman 3.
INSIGHT

Franchise Reboot Strategy

  • Rebooting a franchise unnecessarily can alienate fans.
  • It's better to keep successful actors and characters and integrate them into new storylines.
INSIGHT

Shifting Viewing Habits

  • The pandemic has shifted audience viewing habits, making box office success less predictable.
  • This allows studios to make decisions based on potentially outdated data.
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