A Podcast for Coaches
The List of Maybes: A Marketing Hypothesis for One on One Coaches
Feb 22, 2024
Explore the power of creating and nurturing a list of 'maybe' relationships for coaching success. Learn how to build connections, prioritize personal relationships, and transition potential clients into committed individuals. Embrace non-transactional approaches and genuine outreach to cultivate meaningful connections and opportunities in coaching practice.
35:12
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Quick takeaways
- Focus on nurturing 'maybe' relationships to naturally grow coaching practice without extensive marketing.
- Shift focus from transactions to relationships, build a network of potential clients for steady growth.
Deep dives
Chapter 1: Building a Full Coaching Practice
The podcast discusses the importance of having a full coaching practice with minimal traditional marketing and sales activity. The focus is on providing one-on-one coaching without additional complexities. The goal is to naturally increase client numbers and earnings over time, leading to a balanced coaching practice without heavy reliance on advertising or extensive sales efforts.
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