Accounting Insiders

Scaling New Heights: Highlights, AI Trends & 2026 Preview with Joe Woodard

Jul 14, 2025
Joe Woodard, the creator of the popular accounting technology conference, shares valuable insights for accounting professionals. He discusses the remarkable success and record attendance at the recent conference, emphasizing the theme 'Make It So.' Woodard highlights the opportunities and challenges that AI presents for the industry, encouraging accountants to embrace AI tools. He also hints at future thematic inspirations from Star Trek, aiming to motivate professionals in a rapidly evolving landscape. It's a call to action for growth and innovation!
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INSIGHT

Show's Success and Theme

  • The show had its biggest attendance in 17 years with overwhelmingly positive feedback.
  • The theme 'Make It So' resonated by focusing on turning ideas into actionable steps.
INSIGHT

Broad Audience Composition

  • The conference attracts both large firms and a majority of sole practitioners.
  • It represents the market broadly, making room for various firm sizes.
INSIGHT

Star Trek Trilogy Themes

  • The 2024-2026 conference themes form a Star Trek-inspired trilogy symbolizing courage and action.
  • These motifs engage attendees without being about the show itself.
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