New Books in Business, Management, and Marketing cover image

New Books in Business, Management, and Marketing

John Katzman: Founder and CEO of Noodle

Feb 7, 2022
58:06

John Katzman is one of the U.S.’s most innovative thinkers and successful educational entrepreneurs. He founded Princeton Review right after graduating from Princeton, and grew it into a public company. He then created 2U, that grew to be the leading firm in the Online Program Management (OPM) space by partnering with many of the nation’s leading universities to build online degrees, and now serves as CEO of Noodle, which has taken over from 2U as the leading OPM. In this episode, Katzman shares his perspective on 3 key issues in higher education today: 1) strategies that small private and regional public institutions can use to thrive in the coming “birth dearth”; 2) ways to address college affordability and rethink pricing; and 3) a new non-profit start-up he is forming to disrupt the college admissions process.

David Finegold is the president of Chatham University.

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