Brendan Bartic, CEO of the top Keller Williams team in Colorado, shares how his team uses visual scoreboards to achieve success in real estate. They gamify activities like sales conversations, focusing on lead measures. Brendan emphasizes the importance of having a visual scoreboard that the team can rally around for long-term growth and leadership development.
Utilizing visual scoreboards in real estate can gamify the industry, simplify goal achievement, and drive results through key metrics like sales conversations and cultivating ambassadors.
Implementing principles from books like 'Traction' and 'Atomic Habits' can lead to real estate success by emphasizing goal clarity, essential activities, visual progress tracking, and consistent growth rhythms.
Deep dives
Brendan Bartick's Fascinating Journey into Real Estate
Brendan Bartick, CEO of one of Colorado's top real estate teams, shares his remarkable journey into real estate. Starting with his experience managing properties in Iraq and Kuwait during a time of war, where he facilitated the lodging of foreign dignitaries, Brendan transitioned to real estate after working at the Ritz Carlton in Naples, Florida. Despite not having formal real estate education, his dedication and hard work led to his rapid success in the industry, increasing his sales each year and eventually establishing his own successful team in Colorado.
Implementing Visual Scoreboards to Gamify Real Estate
Brendan Bartick introduces the concept of visual scoreboards as a game-changer in real estate. By gamifying the industry and simplifying the approach to achieving goals, he uses lead measures such as sales conversations and cultivating ambassadors to drive results. Utilizing visual representations of key metrics, Brendan emphasizes the importance of clarity, focusing on essential activities to achieve targets and creating a system that fosters accountability and success among agents.
Simplicity and Focus: Lessons from Traction and Atomic Habits
Drawing inspiration from books like 'Traction' by Gino Wickman and 'Atomic Habits' by James Clear, Brendan Bartick underscores the significance of simplicity and focus in real estate success. By incorporating principles from these books, Brendan emphasizes setting clear goals, identifying key activities for success, visualizing progress, and maintaining a consistent rhythm for growth. He highlights the power of tracking essential metrics and implementing strategic systems to drive productivity and achieve long-term objectives.
The Crucial Role of Leadership and Continuous Learning
Brendan Bartick emphasizes the importance of effective leadership and continuous learning in real estate excellence. Drawing on insights from top industry leaders like Gary Keller, Brendan stresses the role of leadership in guiding individuals to think strategically and execute tasks efficiently. By prioritizing ongoing education and engagement with valuable resources, including podcasts and books, Brendan advocates for a growth mindset that fosters professional development and drives success in the real estate industry.
If there’s anything Brendan Bartic learned while he was managing properties for Halliburton in Iraq and Kuwait, it’s that with a whiteboard and a little reverse engineering, anything is possible. Brendan is our guest on the show today and is here to tell us about how his real estate team uses visual scoreboards to achieve their impressive results.
Currently, Brendan is the CEO of the number one Keller Williams team in the Colorado region. He’s purposefully built a company big enough for people to grow and stay put: Earn long-term passive income, take part in ownership of the company, and become leaders. The key to this success according to Brendan? Visual scoreboards.
Every week, Brendan and his team make a new, laminated, one-page scoreboard. They gamify real estate. Instead of touchdowns or made baskets, they count the activities that matter most: Sales conversations and ambassadors (or as Gary Keller calls them “Mets.”)
Tune in today to hear more from Brendan about the importance of having a visual scoreboard that your team can rally around.
This podcast is for general informational purposes only. The guest's views, thoughts, and opinions represent those of the guest and not KWRI and its affiliates and should not be construed as financial, economic, legal, tax, or other advice. This podcast is provided without any warranty, or guarantee of its accuracy, completeness, timeliness, or results from using the information.