The 80/20 Principle Episode 37: Visual Persuasion
Today's episode is about a very important topic: namely, how you persuade jurors, judges, and others more quickly and more effectively.
Scientific studies establish that visual information is easier for the human brain to process and is remembered for longer periods of time. So we'll be talking about how to create "brain-friendly" presentations. And at the end of the episode, I'll show you a magic trick that will amaze you and demonstrate in a powerful way how you can use brain-friendly visuals to remember things you normally couldn't remember at all.
Resources Mentioned:
- Brain Rules, by John Medina
- Impossible to Ignore, by Carmen Simon
General Resources
- Learn to use technology to reduce friction & gain freedom with this resource: https://www.the8020lawyer.com/
- Focus on these essential tech tools for maximum traction in your practice.
- Take this short law practice assessment to identify your main strengths & weaknesses.
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Episode Credits
If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.