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Innovation and Leadership with Jess Larsen
Learn from a Sports Marketing Legend | The Aspire Group Founder, Bernie Mullin
Aug 27, 2024
01:09:58
Bernie Mullin, sports business legend, shares his journey from poverty in Liverpool to generating $1.5 billion in revenue for 300+ clients. Discover how he transformed struggling franchises, revolutionized sports marketing, and now aims to reimagine the American Dream through innovative social programs.
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