Creator Science

#142: Creative Elements is now Creator Science! Here’s why I’m rebranding.

Mar 28, 2023

A big transformation is happening as the podcast transitions to a new name! The speaker shares insights into the challenges of rebranding, emphasizing the need for a unified brand identity. They discuss the emotional hurdles faced during this journey, while highlighting the potential for increased impact and audience reach. A personal reflection on the rebranding process is offered, along with a call for listener feedback and hints at exciting upcoming content about influential films.

32:42

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Episode notes

Intro

30min

The Challenges and Insights of Rebranding a Podcast

2min

Navigating the Rebranding Journey and Enhancing Show Visibility

2min

Hello my friend! I have some BIG news to share with you today. This podcast has a new name! This show is no longer named Creative Elements. Moving forward, this show will be named Creator Science. Don’t worry, there’s nothing YOU need to do – it’s the same RSS feed that you’re already subscribed to. You’ll just see it pop up under the name “Creator Science” instead of Creative Elements and you’ll notice some slight differences in the new artwork.

Rebrands are really hard. But I have two mantras for 2023:

1.) Simplification

2.) Ripping off the band-aid

I’m on a mission to simplify my business and any time I can do that, even if it’s scary, difficult, or painful, I’m going to rip off the band-aid and make that change.

So in this episode, I’m going to talk about why I’m renaming the podcast to Creator Science.

Links for more:

• My conversation with Arvid Kahl

• My essay on rebranding my newsletter

Full transcript and show notes

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→ #168: Alexandra Watkins

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