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One of the main lessons from this podcast is that in order to build success, it is important to first develop skills and character traits. The speaker emphasizes that the belief in acquiring these skills is crucial. Using the example of sales, the speaker suggests that believing in one's ability to learn and become proficient in a skill is essential. They give the example of a person who believes they are not good at sales, but upon questioning, it becomes apparent that they have not invested time in learning the skill. The podcast argues that by investing time and effort into a skill and having the belief that improvement is possible, individuals can succeed.