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Shoji Morimoto is a unique Japanese individual who makes $80K a year simply by providing companionship to friendless people without the need for conversation. The podcast dives into Japan's loneliness crisis, exploring concepts like 'hikikomori' and innovative solutions like renting friends. Additionally, it discusses marketing stunts, including a humorous collaboration at a UFC event. The hosts also share entrepreneurial tips, showcasing how creative side hustles, such as seasonal pumpkin decorations, can lead to substantial income.
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Quick takeaways
- Shoji Morimoto's $80K/year service highlights the growing demand for companionship as a solution to significant loneliness in Japan.
- The podcast emphasizes the importance of intentional friendships and social connections for combating isolation, especially among men in modern society.
Deep dives
The Do Nothing Man Phenomenon
A man in Japan is earning $80,000 a year by renting himself out as a companion who does nothing. Originally dubbed the 'do nothing man' by his boss, he saw an opportunity in this insult and created a service where people can hire him to simply be present with them. Individuals typically use this service to combat loneliness or for tasks where they prefer company without much interaction, allowing clients to engage in activities like running errands or enjoying tea together. While he initially charged for sessions, he has since changed his model to cover only food and travel expenses, reinforcing the idea that companionship can be a rewarding experience without a hefty price tag.
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