

Exploring a Legacy - 10 Years on from How to Style your Brand
May 14, 2025
Celebrate a decade since a groundbreaking book on branding! Explore the journey of pursuing passion and overcoming hurdles in business. Insightful discussions on the importance of authenticity and personal purpose in branding reveal the common pitfalls entrepreneurs face. Relive heartfelt testimonials that showcase the book's transformative impact on countless lives. Discover how resilience and empowerment shape creative journeys and inspire lasting change.
AI Snips
Chapters
Books
Transcript
Episode notes
Branding Pitfalls Entrepreneurs Face
- Many entrepreneurs make wrong branding decisions due to lack of clarity and empowerment.
- Branding should be commercial, beautiful, and aligned with the entrepreneur's vision.
Unexpected Bestseller Success
- Fiona ordered 2,000 copies of her book with modest expectations and sold them in six weeks.
- The book ultimately sold over 60,000 copies worldwide and was a bestseller for five years.
Core Branding Process Endures
- The book remains relevant as its core branding process still holds true after 10 years.
- Online courses and experience have since refined and expanded the original process.