Using ABM for Growth & Scale -- Randi Barshack // RollWorks

In this episode, Randi talks about how we can use ABM strategy to scale your growth as a company, the challenges of software integration and what are the ABM solutions that can generate synthesis between the sales and marketing team. Randi also talks about some operational tactics and some underutilized areas where there is a lot of value for using ABM.  Show Notes

Connect With:

• Randi Barshack: Website // LinkedIn 
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

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