The Russell Brunson Show One Funnel Away Q&A - Real Questions, Real Funnels, Real Fixes | #Marketing - Ep. 44
Jun 16, 2025
Unlock the secrets of successful funnel building with practical Q&A insights! Discover the crucial difference between products and offers. Learn how one small tweak can skyrocket your webinar conversions. Unpack the structure of follow-up sequences that turn viewers into buyers, and figure out why your list isn't growing effectively. Delve into the art of crafting irresistible offers without overwhelming your audience. Whether you're a newbie or scaling up, these strategies will help clarify your path to success!
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Episode notes
Show the What, Not How
- Focus on showing what to do and the overall strategy, not how to do it in detail.
- Teaching the 'how' in your webinar reduces sales because people get overwhelmed or think they don't need to buy.
Progressive Delivery Builds Sales
- Teaching too much too soon overwhelms your audience and reduces success.
- Progressively deliver content in baby steps to keep buyers engaged and ready for the next offer.
From Overload to Focused Learning
- Russell once overwhelmed attendees with a three-day intensive event sharing everything he knew.
- Cutting it into focused sessions increased success rates dramatically by reducing overload.
